S. No Volume-4 Issue-5, September 2025
Published by: ASET Journal of Management Science (ASET
JMS)
Page No
Authors: Rouban A S
1 Paper Title: Strategic Digital Transformation in Recruitment and Talent Acquisition for Sustainable Growth 1-13
Authors: Prathap S, Sudhakar S, D Ricky Martin
2 Paper Title: Digital Banking 14-30
Authors: K. Divya
3 Paper Title: A Study On Greenwashing As A New Misleading Advertising Technique And Its Impact On Sustainability- A Legal Analysis 31-45
Authors: Ume Saba, Sinta Manual, Syed Abubakar Siddiq, Shumayaun
4 Paper Title: Influence Of Esg Strategies And Ratings On Corporate Finance: Pharmaceutical Industry 46-52
Authors: Dr. A. Jayaram, S. Abhinav
5 Paper Title: Customer Perspective On Artificial Intelligence In Online Purchases Using Virtual Try On 53-60
Authors: Dr.S.Srinivasapadmakar, Dr. Sreeram Daida
6 Paper Title: Business Process Re-Engineering-A Study On the Manufacturing, Commercial And Service Organisations– With The Special Reference To The Public Sector Banks 61-75
Authors: Dr. K. Meenatchi Somasundari
7 Paper Title: Green Finance in Action: Can Sustainable Investing Actually Drive Profits? 76-83
Authors: S. Poongothai 1, B. Sairanjani, A. Devikomathy
8 Paper Title: A Conceptual Exploration of Work Life Balance and Recognition in Employee Retention 84-92
Authors: Dr.V.Padmavathi Kannadhasan
9 Paper Title: The Evolution and Impact of Bitcoin: A Decentralized Approach to Digital Currency 93-101
Authors: Mrs.S.Arockia Anisha and Mr.P.Anoop
10 Paper Title: Employer-Employee Relations: A Comprehensive Analysis Of Modern Workplace Interactions 102-119