S. No Volume-5 Issue-3, May 2026
Published by: ASET Journal of Management Science (ASET JMS)
Page No
Authors: Arun Kumar T, Dr. Geeta Kesavaraj
1 Paper Title: A Study On The Role Of Business Analytics In Modern Business Decision Making 1-16
Authors: Chandhinie .M, Dr. Kottteswaran.D
2 Paper Title: Role Of Business Analytics In Enhancing strategic Decision-Making In Organizations 17-43
Authors: D. Katheeswaran
3 Paper Title: Performances Management System Analysis 44-53
Authors: Divya Bharathi.K, Dr. Lumina Julie.R
4 Paper Title: A Study On The Effects Of Hr Practices On Employees Creativity And Innovation At Uepress Tools Pvt Ltd 54-68
Authors: Jayapal J, Dr. Geeta Kesavaraj
5 Paper Title: Enhancing Employability And Job Placement Through Ai-Powered Learning And Predictive Analytics 69-80
Authors: Ms.Jayasri K, Dr. P. Tamilselvan
6 Paper Title: A Study On Optimizing Inventory Control Practices In Automobile Manufacturing Sector Towards Kanchipuram District 81-91
Authors: Ms S. Kaviya, Dr. M. Rajapriya
7 Paper Title: To Study On Predictive Analytics For Personalized Customer Experiences In Tvs Brakes India 92-103
Authors: Monisha. R, Dr. D. Kotteswaran
8 Paper Title: A Study On The Application Of Hr Analytics In Predict Employee Retention With Reference To Engineering Firm 104-114
Authors: Ranjith K, Dr .M. RajaPriya
9 Paper Title: A Study on Artificial Intelligence Applications in Data-Driven Business Innovation 115-127
Authors: Sathishkumar M ,Dr Tamil Selvan P
10 Paper Title: Inventory Valuation Techniques and Their Impact on Profitability in Manufacturing Firms 128-136
Authors: Varun R, Dr. Lumina Julie R
11 Paper Title: A Study On Financial Performance Analysis Of Proconnect Supply Chain Solution Limited 137-149
Authors: Dr. R. Sankar Ganesh, Ms. Nithiya Shree.S
12 Paper Title: A Study On Talent Sourcing And Candidate Screening Through Online Job Portals In Logistics Industry 150-170
Authors: Dr. R. Sankar Ganesh, Mr. Ganesh.D
13 Paper Title: The Role of Artificial Intelligence in Digital Marketing Strategy for Brand Growth 171-194
Authors: Hemavarthini M , Dr. S. Arul Krishnan
14 Paper Title: A Study On Impact Of Social Media Marketing Strategy 195-210
Authors: Pulagam Geethanjali, Dr. Raja. S
15 Paper Title: A Study On Fashion Retail Consumer Behaviour With Reference To Shopping Habits At Westside Store, Chennai 211-221
Authors: Pavithra. S, Dr. S. Raja
16 Paper Title: A Study On The Impact Of Social Media Marketing (Smm) And Search Engine Optimization (Seo) On Lead Generation Performance 222-237
Authors: R. Anitha
17 Paper Title: Supply Chain Analytics for reducing lead Time In Manufacturing 238-247